Moretti beer and pizzas

After having finished my pizza in our favourite neighbourhood pizza joint, it took some time before I got the message on the plate in front of me. I had never seen a plate like that. It was a Moretti beer advert on a plate. Maybe up to this point not so special but then I started reading.

The message was that Moretti beer is nutritious, very much so. Turns out that half a litre of Moretti beer equals: 105 grams of bread 470 grams of apples 284 grams of potatoes 3 eggs 52 grams of butter! 395 grams of milk Ai, and I had just finished half a litre and a pizza as well!

It is funny to see how advertising changes over the year, I imagine beer producers right now going to great lengths to hide how much calories their beers contain.

3 responses to “Moretti beer and pizzas”

  1. John Santos says:

    I think they even inflated the beer’s calories!

  2. Do Bianchi says:

    back when it was hard to come by fresh meat, beer was an excellent protein-delivery system. That ad is fascinating… So glad to know about your blog!

  3. marck says:

    Ah yes, how very right you are. I once read that it is better to drink beer than milk. Totally agree on that one!

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